The goal of this bakery's design is to differentiate itself and stand out in the customers' minds. In line with this, the corporate identity and spaces have been reimagined, along with a new logo design.
To establish a connection between the customers and the establishment, and thus ensure their loyalty, an intimate language is sought in both the interior and exterior spaces. The entrance design is simple yet inviting to draw customers inside. The dominant colors on the exterior facade are white and pastel blue, accompanied by stone cladding materials. The addition of corporate identity-colored canopies above the openings creates semi-open spaces protected from rain and sun. This allows the space to be perceived as a modern bakery that also functions as a cafe, where people can sit and spend time.
Inside the space, the continuity of the pastel-toned color palette from the facade is maintained. The use of wood and the selection of terra cotta tiles for the floor and walls aim to enhance the sense of intimacy and belonging in the space.
As bakeries often operate on a grab-and-go basis, importance is given to the lighting of the countertop. The use of simple pendant lights above the counter ensures that the products stand out more prominently.
Overall, the design of Mavi Firin aims to create a memorable and inviting bakery that goes beyond the traditional concept and offers a comfortable and enjoyable experience to its customers.